Luma 3x3
A universal 3x3 interactive platform that turns brands, products, exhibits, and spaces into engaging experiences.
Luma 3x3 is a modular interactive system built around nine illuminated touch zones arranged in a clear 3x3 grid. Each zone can launch its own light, sound, score, visual, or game response, so the same platform can become a reaction game, quiz, musical interface, branded challenge, educational exhibit, or another custom experience.
The key advantage is its flexibility. The internal 3x3 interaction module stays the same, while the outer form, graphics, content, sounds, rules, and scoring can be adapted to almost any product, industry, event, museum concept, public space, or commercial environment. From a tooth-shaped promo stand to a product package, sports object, educational game, or custom installation, Luma 3x3 is designed to be reused as a versatile interactive base.
Why it works
One platform, many concepts
The same 3x3 interaction core can be reused in completely different products and environments, reducing the need to develop every installation from zero.
Flexible game and interaction logic
Reaction, memory, sequence, quiz, music, scoring, branded challenges, and custom scenarios can all be built around the same nine zones.
Instant and intuitive interaction
Light, touch, sound, and visual feedback create a simple cause-and-effect experience that visitors understand almost immediately.
Made for branding and storytelling
The front design can follow a brand, product shape, campaign idea, exhibition theme, or educational story instead of looking like generic game equipment.
Customisable content
Graphics, sounds, rules, scoring, button functions, and user flow can be adapted to the goals of each project.
Game mechanics
Users interact with nine illuminated touch zones. Depending on the scenario, they can follow lights, choose answers, repeat sequences, find matches, build words, create sounds, compete for points, or complete a branded task. Each touch can instantly trigger its own response.
The mechanic can be as simple as a one-minute event challenge or as rich as a multi-mode interactive exhibit. An optional score indicator, additional controls, sound, and other elements can be added when the concept requires them.
Specification
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Number of players
1-2
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Age range of players
3+
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Material
MDF board, polycarbonate
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Dimension
up to 1100x1100
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Weight
18 kg
Production time
2 weeks
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Power
USB 5v
Let’s Build Something That Performs
Tell us about your venue, your audience, and your operational goals.
We’ll propose a structured concept aligned with your space, timeline, and performance expectations.
Installation
Freestanding branded stand
A complete standalone object for events, exhibitions, showrooms, retail, hospitality, public spaces, and promotional activations. The outer shape can be designed around the product, brand, or campaign idea.
Wall-mounted interactive panel
Luma 3x3 can be integrated into a wall or vertical panel where a compact, durable interactive point is needed - for museums, education, play areas, waiting spaces, offices, or public interiors.
Custom-shaped installations
Luma 3x3 can be adapted to the shape of a product, package, character, or other branded object. The same 3x3 interactive core can be used inside a sneaker, can, tooth, or almost any custom silhouette, making each installation unique to the project.
Variations of our installations
Real Places. Real Play.
Where the product fits especially well
- Brand activations, events, exhibitions, and experiential marketing
- Retail, showrooms, HoReCa, and customer-facing commercial spaces
- Museums, education, science, culture, and public institutions
- Children’s areas, family entertainment, and interactive play zones
- Corporate, social, inclusive, and custom interactive projects
Luma 3x3 is designed as a reusable base rather than a fixed finished product. We can adapt the shape, printed graphics, button visuals, sounds, interaction logic, scoring, difficulty, and additional elements to the brand, audience, venue, and purpose of the project. A real Luma 3x3 tooth-shaped stand has already been used at a live promotional event, showing how the platform can move from concept to a fully working branded installation.
